Hi All, Are you planning to make money with Google Adsense?. Using Google AdSense to monetize traffic to your website or application with display ads is one of the easiest and most effective monetization methods.
In this article, we want to show you how you can make money with Google AdSense. Please note that we are only focusing on AdSense and optimizing your ads. We’re not going to discuss building a website that generates traffic.
To use this guide effectively, you either need a website that is generating traffic or you should be busy building one.
What is Google AdSense and how does it work?
AdSense is an advertising network that connects publishers and advertisers. Publishers connect their websites to the advertising network so that advertisers can bid to place their ads on those websites.
When a website visitor clicks or watches an ad, the publisher gets paid a specific portion of the advertiser’s bid for the ad. Google takes the difference as a fee.
How do I apply for an AdSense account, what do you need?
There are some basic requirements that every publisher must meet.
- You must be 18 years old.
- Have an active Gmail account that isn’t linked to an AdSense account.
- You have a website that meets all of the Google Terms of Service.
You’ll need to adhere to Google’s program guidelines, but we also recommend some additional requirements to ensure you’re accepted.
That includes a website with at least 30 pages of unique content that is three months old and generating traffic.
The more traffic your website generates, the better and the higher your earning potential.
How long does admission take?
Publishers are typically accepted within 24-48 hours, but it can take up to 12 weeks for approval.
Google Adsense money making – Different types of AdSense ads
There are five different types of AdSense ad units.
1. Display ads:
This type of ad can be responsive and automatically adjust to the screen size of the device it is being posted to. It can also be configured with fixed sizes and supports AMP (Accelerated Mobile Pages).
2. In-feed ads:
Native ads that fit in a feed, sidebar, or list will naturally flow and provide a better user experience.
3. In-article ads:
Native ads that adapt to the content of an article without disrupting the reading experience.
4. Matched content ads:
Ads that recommend your website content to users and help increase page views, the length of time users spend on the page, and their click potential on your ads.
5. Link ads:
Ads in a text link format that can be responsive or fixed in size. Shows topics that are relevant to your page content.
Creating your first ad unit
Ad units refer to the ad space within a particular webpage or mobile application on which you display your ads. To do this, you need to first create an ad unit and then add the code where you want the ad to appear on your website.
Creating your first ad unit is relatively easy. There are many ways to add ad units to your website. Platforms like WordPress allow you to use various plugins, website widgets, and web site-wide settings via themes to display your ads. Learn more about the different ways you can implement ad code here.
The mindset you need to be successful
Success doesn’t come overnight. It can take at least a couple of weeks for the numbers to rise if you do the right thing. It means:
- Follow guidelines
- Your ads will be clearly visible (IAB recommends at least 70% visibility)
- Post high-quality, engaging content that increases the session time
- Don’t flood your website with too many ads
- Make changes one at a time and monitor the impact
Give it at least two weeks during the initial start. Once the numbers are fully adjusted, it’s time to experiment with your ad optimization strategies.
Some things to consider while tweaking or experimenting:
- Ad placements
- Auto ads (on or off)
- Ad sizes
- Ad formats or colors
- Number of ads per page
- Run AdSense as filler in Google Ad Manager to compete in real time with other demand partners in your batch
- Run AdSense encoded (without using an ad server)
Experiment again with one strategy at a time and wait a few weeks. Run your reports and focus on the most important KPIs: Visibility in% and CTR and the overall impact on sales and CPMs.
Easy to use AdSense ad optimization techniques
Here are two very powerful techniques to consider:
1. Auto ads
With automated ads, Google uses machine learning to automatically add ad units to your website and optimize it without overwriting any pre-existing ad units. You can also choose what type of ad to use with automated ads.
2. Sticky ad units
Sticky Ads, or Anchor Ads, are designed to stay in a fixed position as the user scrolls down the page. When you implement your ads this way, you get higher visibility and advertising revenue for publishers.
Protect your account from illegal traffic and what you shouldn’t be doing
Invalid traffic can cause revenue to be restored and publishers to receive your AdSense ban. For revenue refunds, AdSense withholds a portion of your ad revenue due to invalid click activity. This means that you won’t get paid for clicks on your ads.
If you thought recovery was bad, an invalid traffic ban is even worse. If your account is suspended, it means that AdSense will no longer serve ads on your website. Resetting your account is also an uphill battle.
You don’t want to waste time on invalid traffic as it can ruin your business. Many AdSense publishers ignore it. That’s why MonetizeMore created a service called Traffic Cop! Traffic Cop protects publishers from the effects of invalid traffic, receives revenue refunds, and locks their advertising accounts. It detects all forms of invalid traffic while preventing invalid traffic from seeing and clicking on your ads. Traffic Cop is a very effective and very inexpensive solution.
How can you increase your AdSense advertising revenue?
In the world of ad optimization, AdSense is considered the first stage to generate advertising revenue. Many publishers get big deals for money or full-time income only with AdSense. However, these publishers often have a lot of traffic and/or very high-quality traffic, but they also use advanced ad optimization techniques and additional ad networks to take your ad revenue to the next level.
What if AdSense doesn’t accept it or you want to try different ad networks?
AdSense can be very strict and sometimes publishers are not accepted on the advertising network. It may seem like all is lost, but there are a few alternatives. AdSense is still one of the best ad networks out there.